Influencers… We’ve all heard the term and most likely have some understanding of who or what they are. Perhaps we even hoped (or prayed) they would be a short-lived fad? But it’s time to accept they’re here to stay.

YouTubers, ‘Insta-famous’ celebs, Twitterati and bloggers have muscled their way into the PR and marketing world and it’s time to buckle up and jump on the bandwagon.

Haven’t thought about an influencer strategy yet? Don’t worry, you’re not alone! We understand that not everyone has the expertise and confidence to reach out to influencers, which is why we’ve made life easy with our ‘Step by Step Beginners Guide to Online Influencers’.